Mike is a digital guy on the bleeding edge of the digital world. The more innovative the project, the better.
After studying economics and business development strategy at the University of Massachusetts, Mike joined online music hub PureVolume to build the company’s advertising sales division. He focused on integrating open source advertising platforms with the site and building relationships with clients like Warner Music Group, Universal Music Group, BMI and Atlantic Records, among others. While with PureVolume, he expanded his focus to include spearheading the website’s content creation studio, overseeing content development efforts for the company.
Searching for a change in climate and culture, Mike relocated to Los Angeles and began consulting for new media, focusing on digital strategy and social media. He has provided consulting services for Sony Pictures, specifically targeted at the company’s international social media efforts, and has provided strategy and web development for Comic Con, among other clients.
- Ad integration and execution
- Business development and strategy
- Account management
- Web development
- Social media strategy
Mike recently won the National Printing Board’s Award of Excellence for his work on the Howe Menswear’s Spring 2009 branding campaign.